SCHEDULED SPEAKERS

“The Man in the Mirror”: How Great Leaders Build Trust Through Accountability

Building trust and accountability with your team is one of the toughest but most powerfulthings you can do as a leader.
We often hear statements like “Nobody’s accountable around here.”, but what does
accountability really mean? Can you clearly define it, and do your actions model it in your
shop?

Through thought-provoking discussions, real-world examples, and actionable steps, this
session will help you:

• • Take ownership of your actions through personal accountability.
  • Ask the right questions to guide—not blame—your team.
  • Create a culture of accountability through direct, honest conversations.

You’ll walk away with tools to hold yourself accountable—and teach others to do the same.

A Consumer’s Guide to Secure Full Insurance Reimbursement

This is a presentation that was originally designed by Tim Ronak and given at SEMA 2025.

We look at the steps necessary for securing full reimbursement from third party bill payers by relying on documentation and appealing to legislation.

We also delve into a few negotiation skills and tactics for “winning” the battle of claims.

A Consumer’s Guide to Secure Full Insurance Reimbursement

In today’s collision repair environment, shops are being challenged from every direction: inconsistent car count, rising costs, technician shortages, insurer pressure, consolidator competition, and customers who expect a better, faster experience than ever before.

In this 75-minute session, Dave Luehr will introduce the core principles of Velocity and explain why it has become one of the most important competitive advantages for modern collision repair businesses. Attendees will learn how excessive work-in-process, poor scheduling, production bottlenecks, administrative friction, and unclear decision-making quietly destroy profit, quality, cycle time, and customer trust.

But the shops that are winning are not simply “working harder” or pushing people to go faster. They are building systems that create flow.

• • Why Velocity is not about rushing repairs, but removing friction from the system.
  • How excess WIP and poor scheduling create chaos, delays, and hidden profit loss.
  • Why many cycle-time problems begin before the vehicle ever reaches production.
  • How predictable flow improves customer trust, team morale, insurer relationships, and profitability.
  • What shop leaders must stop tolerating if they want to achieve consistent performance.

This session is designed to help collision repair leaders move beyond firefighting and begin building a business that is faster, calmer, more profitable, and far more predictable.

Learn how to use the OEM repair procedures to build a bullet-proof repair plan

The goal of repair planning is to write a thorough damage analysis based on OEM repair procedures. In this course, attendees will learn a proven approach to writing a safe and proper repair plan, including conducting OE safety inspections, steering column inspections, seat belt inspections, and more.

Attendees will also learn the critical role of ADAS calibrations in ensuring vehicle safety and OEM compliance, including how to identify when calibrations are required and properly document them within the estimate.

This session will help attendees:

• • Conduct OE safety and vehicle inspections.
  • Identify and document damage for third-party payers.
  • Understand and document required ADAS calibrations.
  • Reduce liability through proper repair planning.
  • Justify repair operations, part selection, and refinish procedures.

Attendees will leave with proven techniques for creating complete, OEM-based repair plans with confidence.

Getting the Most Out of OEM Certification and OEM Information – And – Using Current Market To Thrive Through Thinking and Acting Differently”

How to do OEM research and logically walk through the total repair process for effective repairs

• • What is included and not included in most databases?
  • OEM Certification – ROI of Programs
  • Understanding your market to select the correct programs
  • Knowing the VIO in your market (Vehicles in Operation).

Managing and profiting in today’s environment

• • Know your numbers – and the breakdown
  • How you pay your techs and employees matters
  • Not every repair is a fit for your shop
  • Less can be more – the name of the game is profits – NOT gross sales

Building a bridge between dealership service lanes and collision centers by leveraging LumaScanner